Did you know that part of your taxes can be invested in culture?

Culture is essential for the construction and promotion of citizenship, and an important pillar for relevant social transformations. Allocating a portion of your taxes to projects that you find meaningful can make a real difference. The resource is available to everyone and waiting to be used. At Os Geraldos, we have projects ready to be realized with your sponsorship. The process is simple and secure. Many important institutions and initiatives leverage this kind of incentive to bring their projects to fruition. The best part? It is ZERO COST! We've created this page with all the necessary explanations so you can understand your rights and get to know our projects. Feel free to reach out; we're here to answer any questions you may have.

What does it mean, ZERO cost?

Leveraging Cultural Incentive Brazilian Laws such as Lei Rouanet and ProAC ICMS, we endeavor to bring to life projects that not only facilitate the widespread circulation of our shows but also provide high-quality artistic training for the interior of São Paulo. These laws empower both companies and individuals to redirect a portion of their income tax or ICMS towards supporting a cultural project. The incentive offered is 100%, meaning the entire donated amount comes back to the sponsor in the form of a discount or refund. As a result, this form of sponsorship incurs ZERO COST! Here, you'll find a step-by-step guide on how to become a patron of culture.

Click here and fill out the supporter registration. We will contact you!

How does it work?

Step 1

As a taxpayer of the Income Tax in complete mode, make a deposit in the amount of your support in the indicated bank account. The amount corresponds to up to 6% of the tax due.

Step 2

Once the contribution to the project is made, an official document from the Ministry of Culture will be issued – Mecenato Receipt, which must be used as proof for deduction in the next Income tax return.

Corporate Support - Rouanet Law

How does it work?

It is a federal tax incentive mechanism: The amount allocated to a project approved by Lei Rouanet, can be deducted 100% from the income tax due, up to a limit of 4% of the total amount of income tax paid. For example: If a company pays R$ 10 million (10 million Brazilian Real) in income tax to the government, it can therefore allocate R$400,000 to encourage and sponsor a cultural project, obtaining the exposure counterparts of a normal sponsorship. This amount will come in the form of a deduction or reduction in income tax for the following year.

Click here to access our Corporate Support Manual

How does it work?

Step 1

Companies taxed in real profit can invest in cultural projects approved by the Ministry of Culture (MinC) under Lei Rouanet, deducting up to 4% of the income tax due.

Step 2

The investor must deposit the desired amount for sponsorship in the bank account of the project (opened and supervised by the MinC) by the last business day of the current year. After the deposit, an official document is issued - Mecenato Receipt, which will serve as proof of sponsorship, so that the tax waiver can be made.

 Step 3

The reimbursement of the sponsorship made will come in the following year, in the form of a refund or reducing the amount of income tax to pay.

 

Proac ICMS

How does it work?

It is a state tax incentive mechanism: the amount allocated to a project approved by ProAC ICMS can be deducted 100% from the ICMS due by the legal entity**, up to the limit of 3%* of the tax amount paid. Example: If a company pays R$ 5 million (5 million Brazilian Real) in ICMS per month to the government, it can allocate R$ 150.000 to encourage and sponsor monthly a cultural project, obtaining the exposure counterparts of a normal sponsorship.

*According to a decreasing table of rates, depending on the amount of ICMS to be collected.
**Does not compete with other incentives.

How does it work?

Step 1

For a company to become a sponsor in the ProAC program, its accreditation must be done on the SEFAZ website (Secretariat of Finance of the State of São Paulo). At the beginning of the month following the request, SEFAZ first verifies if the company meets the requirements established by the legislation, in order to enable it in the system.

 Step 2

From then on, the company can actively sponsor projects approved by ProAC through the SEFAZ system. The SEFAZ system calculates the maximum sponsorship amounts that can be allocated each month. The enabled company issues bank slips via SEFAZ system to sponsor cultural and/or sports projects, and must pay these slips by the last business day of the month of issue.

Step 3

After payment of the bank slips, the percentage of ICMS allocated to the projects becomes a credit, and is automatically deducted from the next ICMS to pay. That is, in the case of investing 3% of the ICMS taxed in a certain month in a cultural project, the company will only have to pay the remaining 97% to the treasury for that month.